Airship Acquires Sms Commerce Company Replybuy -

Shifted from one-way "blasts" to personalized, one-to-one customer conversations.

The specific terms and purchase price were not publicly disclosed. Airship acquires SMS commerce company ReplyBuy

The acquisition marked Airship’s official expansion beyond traditional customer engagement into . By absorbing ReplyBuy’s technology, Airship enabled its clients to conduct full end-to-end transactions—including payments—entirely within an SMS chat thread. Key Details of the Deal Shifted from one-way "blasts" to personalized