Ikon - Вђм™њм™њм™њ (why Why Why)вђ™ M/v May 2026
The lyrics trace a journey from being "lovers" to "strangers," with members repeatedly asking "why" as they grapple with regret .
Released on March 3, 2021, marked a significant turning point for iKON, showcasing a more delicate, musically mature persona . This digital single arrived after a year-long hiatus, serving as the group's first release without songwriting credits from their former leader, B.I . Bittersweet Lyrics and Themes iKON - вЂм™њм™њм™њ (Why Why Why)’ M/V
Solo sets for each member emphasize isolation. For instance, Yunhyeong walks through flowers that wilt as he passes, visually mirroring the lyrics' "white ash" theme . Production Highlights The lyrics trace a journey from being "lovers"
iKON Asks “Why Why Why” in Newest Music Video - The Kraze showcasing a more delicate
