Public Diplomacy and International Cultural Relations - EEAS
: Both fields have shifted from "monologue" (one-way transmission) to "dialogue". IPR utilizes marketing and media relations, while PD relies on cultural exchanges, educational programs, and digital engagement to build trust. Strategic Frameworks & Models International Public Relations and Public Diplo...
: IPR focuses on reputation management and fostering mutual understanding between an organization and its international publics. PD aims to gather international support for a nation's policies and values. Public Diplomacy and International Cultural Relations - EEAS