The Winner - Effect: The Neuroscience Of Success ...

Following this win, an extraordinary biological shift occurs:

Robertson argues that humans experience a similar "success flywheel". Whether it is a small victory at work or a major career achievement, winning triggers a surge of dopamine that reinforces confidence and risk-taking. The Winner Effect: The Neuroscience of Success ...

The book highlights several real-world examples of this effect: Following this win

In the waters of Lake Tanganyika, a subordinate male cichlid is typically pale, timid, and spends its time hiding to avoid conflict. However, if the dominant male in its territory disappears, this timid fish swims forward and wins a brief fight for dominance. The Winner Effect: The Neuroscience of Success ...