Modern platforms use these features to keep users engaged beyond simple viewing:
: Borrowing from social media, these are short, vertical previews or behind-the-scenes "stories" that give users a 15–30 second taste of a show or movie before they commit to watching it. 2. Editorial Features (Content & Journalism)
: Interactive trivia, quizzes, or "swiping" mechanisms (similar to dating apps) that help users find content by reacting to clips or posters in real-time.
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