Healthy Family Project

Who Buys Annuities 【90% INSTANT】

: The median age of current owners is 75 , though many purchased their first contract in their early 50s (average age 51).

Most annuity buyers share specific demographic and financial traits:

: Approximately 70% to 80% of individual annuity owners have household incomes below $100,000. who buys annuities

: Buyers often have a lower tolerance for market risk and prioritize protecting their principal over high growth.

: About 65% of owners are currently retired. : The median age of current owners is

Annuities are primarily purchased by individuals seeking to secure guaranteed income for retirement. While often associated with the wealthy, recent data shows the majority of owners are with median household incomes around $79,000. Typical Buyer Profile

: There is growing interest among millennials (ages 34–55) who are increasingly concerned about market volatility and loss protection. Who Should Consider an Annuity? : About 65% of owners are currently retired

An annuity may be a good fit if you fall into these categories: 5 Things You Should Know About Annuities - AARP

who buys annuities

About the Author

Amanda Keefer

Amanda’s marketing, public relations and community outreach experience spans 20 years. She is the mom of two girls, a Boxer dog, and a Sulcata Tortoise. You can hear her as the host of the Healthy Family Project podcast, find her cooking alongside her girls in videos on the Healthy Family Project Instagram feed or spot her out volunteering with her family. When not in the office, Amanda can be found with her family on the tennis courts or at the dance studio.

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