Born between 1982 and 2002, this demographic holds significant buying power (roughly $200 billion) but is known for being more research-intensive, spending more time online before visiting a lot.
A niche but active market for tech-savvy, high-performance, or classic vehicles, with Millennials specifically driving growth in vintage car collecting. Major Commercial Buyers Where Are the Young Car Buyers? - Digital Dealer who buys cars in las vegas
A critical segment that relies on affordable used vehicles for daily transportation. However, rising inflation and limited inventory under $20,000 are increasingly pressuring this group. Born between 1982 and 2002, this demographic holds